Content Marketing the Vertical Measures Way – A Year in Review

Dec 30

Content Marketing the Vertical Measures Way – A Year in Review

Can you believe 2014 is almost at a close? As we take stock of the drastic changes in the SEO space over the past year we can’t help but review…

Dec 26

The Weekly Measure: Content Marketing Resolutions, Top Link Building Articles & Increasing PPC Efficiency With Excel

We hope you all have a safe and happy holiday – we’re taking a break from the Weekly Measure next week to enjoy the holidays and will be back on…

Dec 23

The Wild West of Content Marketing in 2015

It’s the Wild West out there for content marketers. As we inch ever so close to 2015, it’s becoming more and more apparent that new pioneers will be moving into the…

Dec 19

The Weekly Measure: Content Marketing Works, Guest Posting Predictions & Bidding on Competitor Keywords

The Internet marketing world is constantly churning out new ideas and innovative strategies for promoting clients and reaching customers. Each week, Vertical Measures will be collecting the best of the…

Dec 17

What I Learned While Co-Writing Content Marketing Works

My father (Arnie Kuenn) and a group of my friends once decided that Friday the 13th, 2013 would be the perfect day to go skydiving – just a few weeks…

Dec 16

How Content Marketing Axed the Marketing Funnel

As a marketer, you are well aware of the “funnel.” While it’s true you should attempt to create content that aligns with a prospect’s stage in the purchase path, there’s a…

Dec 12

The Weekly Measure: A New AdWords Feature, Business Blogging & The Evolution of Social Media

Dec 09

Blogging For Business: Become a Learning Center

As blogging continues to grow exponentially, companies across industries have adopted business blogging as a form of content marketing. According to HubSpot, companies that blog 15+ times a month get…

Content Marketing the Vertical Measures Way – A Year in Review