Landing Page Myths

Dec 28

Landing Page Myths

Many factors go into a successful Pay per click account. Proper management, budget, audience insight, and many other elements all must be up to par. However, even with these in…

Dec 28

2010 Expert Internet Marketing Predictions Came True!

Guest Post By: Adam Courtney, Internet Marketing Intern We have been fortunate enough at Vertical Measures to have had the opportunity to conduct Expert Interviews with leaders in the internet…

Dec 17

The History of Google and Local Search

Much attention has shifted towards local search marketing in recent months, but many might be unaware that it has been around for quite a few years and has been a…

Dec 15

Getting to know you: Liz Gessaman

In this month’s edition of the Vertical Measures employee interview series, I speak with client services director Liz Gessaman about managing change at VM, her early morning hikes and some…

Dec 10

Our Top 10 Blog Posts of 2010

As 2010 winds down, we’d like to recap the year with some of our best blog posts of the year! Here are our top 10 most visited blog posts: If…

Dec 08

Expert Interview on Local Search with Chris Silver Smith

With all of the changes recently rolled out by Google in November 2010, it is now more important than ever to pay attention to local search marketing and to have…

Dec 06

Call Metrics

Google offers detailed call tracking within AdWords. This long-awaited feature, known as Call Metrics, is associated with your Phone Ad Extensions and provides details regarding the calls you receive from…

Landing Page Myths